Eva Air

Organise and launch an inaugural flight event

The airline Eva Air launched a « Hello Kitty » aircraft on the Paris – Taipei route; to create a buzz about the company and increase its visibility, we organised an exclusive event with press and trade representatives on the launch date of the inaugural flight at Paris Roissy CDG airport!

Eva Air

Published by jeremie at 5 February 2016

Categories

Event Management

Date5 February 2016

Official inauguration speech for Hello Kitty aircraft

Hello Kitty is everywhere!

Hello Kitty aircraft arriving at Roissy CDG

Air hostesses dressed with Hello Kitty

Official personalities attend the inauguration event

What we've achieved

Before the event that was held in Paris Roissy CDG airport, Interface orgnised with Eva Air, Aéroports de Paris, and JC Decaux all logistics and public relations relating to the launch and event.

B2C press and specialised airline press as well as bloggers all attended the press conference especially organised for the inaugural flight. All the participants, and also the trade contacts (tour operators & travel agents) that we also had invited, all had a sneak peak of inside of the plane!

More than 150 people attended this exceptional event, which obtained a wide media coverage with more than 50 dedicated articles!